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How can authority influence persuasion?
0
votes
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asked
Jan 17
in
Psychology
by
MollieMaddox
(
550
points)
How can authority influence persuasion?
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1
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Jan 17
by
ZeldaPoulson
(
470
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Authority involves the perception of someone as having expertise or status, and can be used to increase persuasion by lending credibility or legitimacy to a message or idea.
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