concentration
Concentration is the number of particles of a substance in a given volume. When the concentration of reactants is higher, the reaction rate is faster. At higher concentrations, particles of reactants are crowded closer together, so they are more likely to collide and react. Did you ever see a sign like the one in Figure below ? You might see it where someone is using a tank of pure oxygen for a breathing problem. The greater concentration of oxygen in the air makes combustion rapid if a fire starts burning.